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With the intelligent content and customization capabilities of HubSpot marketing automation, you can personalize the message that prospects and customers see. marketing automation An example of smart content in HubSpot would be showing a different image on the homepage for demo users versus live users. Another example would be using a different title for new customers versus long-time customers. By leveraging smart lists, which we discussed previously, marketers can truly personalize the user experience . . Send follow-up emails One of the most useful automations that HubSpot marketing automation allows, and perhaps.
The simplest, is the ability to automatically send follow-up emails . Since you can trigger an email Photo Editing Services based on any number of events, it's a feature that both marketers and sales can use for many different cases. For example: send a follow-up email to a prospect who abandoned the download page schedule an upselling email to customers who have recently purchased send a thank you email to loyal customers The possibilities are endless with follow-up workflows and allow marketers to create tailored experiences for users based on the actions they take.

An example would be to set up a simple follow-up campaign to target individuals based on their activity on the website. The logic is that when someone visits a certain page, they are sent related resources and products to learn more. The result is a personalized experience that relates to the products and pages they were recently reviewing, to ensure these emails are relevant and reaching the right audience. It's essential to keep up to date with HubSpot marketing automation features. Over the years, HubSpot's platform and capabilities have grown exponentially, with ever-new integrations and features.
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